My hair is not
this color anymore.
I'm a CD-level art director and designer based in Minneapolis. I call myself a "systems-style" art director because I love to take a modular approach when building campaigns. Ones that come with a toolkit of elements designed to flex across whatever a client needs.
Today's marketing landscape is different: you can't just roll out with one big fancy commercial that’s resized, cut down, and dropped everywhere. Figuring out how to make great work that shows up differently across channels (but still feels cohesive) is my kind of project.
In my free time you can find me gardening, making TikToks about gardening, and hanging out with my husband and toddler—who is becoming one of the funniest people I know. Then again, I spend a lot of time at home, so my meter may be off.
Say Hello!